lunes, 18 de mayo de 2009



Since the inception until 1895.

The references on the beginnings of the breweries in Colombia are not many, nor knows exactly when it began early attempts to manufacture in Colombia something of a beer. But we have some references timid attempts. Obviously, all these attempts were made by small cottage industries with machinery and processes very rudimentary with which managed to produce beer regularly and poor quality and very unstable, especially for areas with a tropical climate.

The earliest records lead us to the Convento de San Simon in the city of Ibague (Tolima) around in year 1850.

Major efforts are beginning to be fundadose breweries in different cities, and in Bucaramanga (Santander) in the year 1869 the brewery Joseph Delfino Lambole and in 1878 the Jones Brewery and Geremia Otol. In the city of Medellin (Antioquia) in 1875 the Lord Gonzalo Restrepo Velez founded the brewery Colon and one Cervecería Bavaria that lasts a few years, in 1876 the Lord created the brewery in July Restrepo Restrepo and Arango, and we have in the town of Robledo (Antioquia) in July 1875 the Lord Fernando Florez who founded the Eagle Brewery in 1875.

It should be mentioned in particular to the brothers and Vicente Pastor Restrepo who founded in 1881 in Medellín (Antioquia) Hemanos Restrepo and the brewery in the town of Miraflores (La Ceja in Antioquia) using a more modern brewery license had bought the brewery English Lockwood Brewery. These were sold to the brothers Eduardo and Paul Nicholls in 1895. The brothers Restrepo between 1881 and 1882 also helped to assemble three other breweries in the cities of Cali (Valle), Bucaramanga (Santander) and Neiva (Huila).

It should be emphasized among the top achievements of Mr. Emile Kopp (brother of Leo Kopp), a German immigrant who with some local partners began making beer in the region. The first attempt was made at the Hacienda of family Gomez between the years 1885 to 1889 and the German Brewery Kopp & Cia. Founded in 1890 in the Warehouse Fenicia of the population of El Socorro. In the year 1891 becomes the Phenicia Breweries when Emile Kopp sells his hand and he moved to Bogota.

In the city of the capital Bogota in the year 1869 the brothers Angel and Rufino Cuervo founded the brewery in his house crow, and then be sold in 1882 to Mr Montoya Mamerto changing the name of a brewery M. Montoya & Cia. At the end of the century returns to be sold and the new owners will change the name to King Gambrinus Brewery until 1914 when it was closed. In 1882 the brewery was founded La Rosa Blanca that brews beer "White Rose" having some success at the time about being closed in 1910, the Brewery Henry Alfrod that began more or less in 1884 and was closed in 1916 and Production Company founded in Bogota in 1885, changing the corporate name by Guzman Brewery, which later was bought by Leo Koop in 1895.

It is mentioned that existed in Colombia between 1850 and 1900 over a hundred breweries, some options on the table artisan brewery. At the same time had a presence in almost all regions of the country hundreds of factories homemade drinks typical of "chicha" made from fermented corn and "the Guarapo" as the region's juice and peel pineapple (pineapple) or juice extracted from sugar cane. Both drinks are very popular in the era between the working class and peasant by the ease and low cost of production, as well as having high alcohol content.


From 1895 to 1930.

In this period are closed and opened a large number of craft breweries and in turn are based breweries with the first industrial processes hygienic and modern manufacturing, including the most relevant and the others mentioned in the table artisan brewery.

In terms of the most important craft breweries in the city of Bogota Beer Factory we Murillo founded by Emilio Murillo produced by the Beer "Maizola", his followers called "The Pita" (which means the Colombian pita cord or rope with which tied the cap to be tapaba with the bottle) or "Mad Dog '(the bitch in the popular dialect is synonymous with drunkenness). We should also mention among many others Lino Casas in 1896 that opened the brewery The White Camelia, by the year 1900 the Brewery CF Lozano to be known as Cerveceria Surcursal years after it closed its doors in 1916, the National Brewery with its trademark "Pilsener" that disappears in 1935 and in 1928 the Continental Brewery also called Cerveceria del Sur.

In 1903 the German citizen Rudolf Kohn, Master Brewer Bavaria after a few misunderstandings with Leo Kopp resigned and founded the Germania Brewery. Ending the construction of modern factory in 1905 and the market marks "Germania", "Pilsener", "Maltogen" and "Biomalta." From that moment on he becomes stronger competitor in Bavaria.

We have to make a very special mention for the brewery "The Violet" founded in 1895 in the town of Malaga (Santander) by Mr. Juan Jose Valderrama that always produces a black beer brand "La Violeta." On the death of that in 1935 her daughters Suzanne and Angelica inherit the company and will change the name to Sisters. Valderrama Muños be known as "The Brewery Violeta." It was purchased in 1975 by the Lord Efrain Mendoza calling The Beer Factory Violet. Already sold in 1986 and moved to a new building for the Lord and Isidoro Lizcano Family, with a new corporate name of Violeta Brewery. This is the last remaining traditional brewery in the country, in addition to be working.

During this period we should note in particular Mr Joseph A. Size as a founder in Medellín (Antioquia) in the year 1885 the brewery size, this could be considered as a first attempt to build a modern brewery in the country.

In 1887 is the year of the true origin of the beer industry is where the modern Colombian immigrant Danish Christian Peter Clausen founded in Floridablanca (Santander) Cervecería La Esperanza. In April 1889 ends the construction of the building and installation of machinery imported from Europe especially for this purpose. In this way makes the first real beer with an industrial process in the Colombian market. His best-known brands were beer "Sun" and "Clausen Plisen."

Many others regard the April 4, 1889 as the date for the beginning of the modern Colombian beer industry, when Mr Leo Kopp founded the company in Bogota Bavaria Kopp's Deutsche Brauerei or call in Bavaria Castilian as "Great German Beer Factory ". The reason this date is regarded as the origin of the Colombian industry is undoubtedly because of Bavaria and the industry's most influential former existing in the country.

For the May 28, 1891, the factory Bavaria this list in record time and inaugurated its modern facilities. The buildings are a perfect example of German industrial architecture of the nineteenth century. They traded their first beers "Three Emperors" or "Three Káiseres" (in memory of William I and II and Frederick III of Germany), "an extract of Malta", "Don Quixote" and "double", "Lager Bavaria" and " Bock Bavaria ", all trying to give consumers a taste Bogota, quickly conquering the market in the middle and upper class.

In 1894 changed its name to Bavaria's Deutsch Bierbrauerei Kopp of Kopp's & Cia. due to new economic contribution of the partners Leo S. Kopp, Ludvig Kopp Kopp and Leopold (brother and father respectively Leo S. Kopp).

Leo Kopp promoted among farmers in the region grow barley garantizándoseles purchase at a good price so as to avoid the need to import this raw material to U.S. or Europe with great difficulty and very high prices.

For 1896 the factory was inaugurated glass Fenicia to not depend on imports, while lowering the costs of bottles of beer. Bavaria also purchase their own coal mines, cultivated barley in their large tracts of land near the factory and will permanently expand the plant and the production of beer. In 1895 its first purchase competitor Guzman and the Cerveceria its beer brand "Tivoli" that should be known as Kopp's Tivoli Brothers as well as Tivoli Kopp's Leo Bogota. To do all this Leo Kopp in the year of 1897consigue new capital and investors in Europe, guardodo for his father and brothers for 50% of the shares. The company will have a new name for the Deutsche-Brauerei GmbH Columbianische - Bavaria Bogota.

The end of the nineteenth century and early twentieth century industrialization began in all regions of the country are building all sorts of industries and of course also breweries modern medium-sized and large.

In this period the majority of some medium and small breweries have been closed or been bought by new large enterprises. It also begins the first major battle against the Guarapo and chicha, with a strong alliance between the National Government and the major brewers. These home-made drinks, which were consumed by the vast working class, peasant and humble, they had become small cottage industries. Brewers were keen to conquer its market and the government of the nation finish by the inability to collect taxes real power to chicherías. Similarly, the Government was looking for ways to eradicate the consumption of these drinks by poor hygiene which has the manufacturing process, generating the population in different types of diseases and also the excessive consumption could cause physical and mental.

It is estimated that by 1910 there were more or less alone in Bogota 45 chicherías that could produce 35,000 liters of chicha a day, while the breweries of Bavaria and Germany produced only 6000 liters of beer a day.

To this end, Bavaria brings to a much lower price (beer so far remained a very expensive product for low-income strata) with the brand "No More Chicha" and "Hygienic Beer", the latter had written on its label a long legend showing the benefits of healthy beer.

Bavaria produces 1910 for the centenary year of National Independence, the white beer "La Pola" also addressed to the working classes gaining popularity immediately, to the point that the word "Pola" was and still is recognized as synonymous with beer. The "Pola" is the popular name of the martyr of independence Policarpa Salabarrieta to die shot in 1817 by troops realistic. Bavaria also brings to market new brands, beers "Special" and "Pilsener".

For the year 1922, the family Kopp sells most of the shares to the Dutch company Handel, Leo Kopp continuing at the helm of the company. Now the brewery's name on behalf of Bavaria Bogota - Handel-In Bogota Jinaustrie Maatschappij.

In this period, new born modern breweries in different cities, this will be the start of the brewing industry in major cities throughout the country

In Barranquilla (Atlántico) will inaugurate the Bolivar Brewery in 1905 and leaving the market with the trademark "Black Bull". In 1917 his great rival appears Brewery SA Barranquilla with beers "Shield", "El Gallo Giro," "St. Nicholas" and "Aguila", the latter converted from the seventies in the best-selling beer in the country.

In the city of Cali (Valle del Cauca) in 1904 appears a small family business called Brewery "El Toro", later be known as Brothers Velazquez Ltda. also known as the El Toro Brewing beer with a black name "El Toro". The most notable of this small company is that it works until the year 1968 when it closed. Since 1923, and for a few years it works Brewery The Lighthouse family Cajiao & Hurtado.

In 1922 appeared the German Brewery Company of the Andes with the brands "Andes" and "Saxony" a change in 1926 as the reason Brewery Andes, for the same period Brewery The Colombian born with marks "Crown" and "Gloria". For 1930, he joined these two companies formed the company United Breweries of Colombia.

In the city of Cúcuta (Norte de Santander) was founded in 1912 the brewery Santander de Cúcuta

In the city of Honda (Tolima) in 1927 appears Brewery Company of Honda SA, with beer "Anchor".

In the city of Medellin (Antioquia) was founded in 1902 and the brewery Antioqueña leaves the market with the trademark "Beer Clara" but it was closed and sold in 1905. The buyers have moved the machinery to Itagui (Antioquia) and the new corporate name Antioqueña Consolidated Brewery opens its doors by removing the marks "Clara", "Dark," "The Lager", "Munecher", "maltose", "Clara Antioqueña" "Pilsen", "Guapa and Clara Guapa." In 1920 the first group born brewer of the country, the Continental Brewery with its trademark "Beer and Malta Continental" which will factories in Medellin, Bogota, Barranquilla and Pereira. To see the 1925 Freedom Brewery beers with his "Spike", "Bohemian", "Good" and "Dark Sweet Malta."

In Manizales (Caldas) in 1926 appears La Colombiana de Beer brand coming out with their "Lactina", "Gazelle" and "Poker", the latter is currently manufactured by Bavaria.

In Santa Marta (Magdalena) in 1927 began the work of Magdalena and brewery produces beer "Nevada."

In Pasto (Nariño) in 1925 appears the German brewery founded by Federico Stake and Jose Estangel Brasserie Bavaria, which was acquired years later by a Lord. Ocampo.

Mr. Leo Kopp died on September 4, 1927. His son Guillermo Kopp Castello replaces it as president of Bavaria.


1930 to 1959

The global economic crisis which also affected the national economy, problems and internal political changes and fierce competition among breweries forced many companies to think about forming alliances and mergers to survive.

The two most important producers at that time in the country are Bavaria Bogota and Medellin on Continental brewery decided to merge. The majority shareholder of Bavaria Bogota is the company in Handel Industrie Maatschappij, a company established in Amsterdam (Netherlands), which since 1922 was master of all facilities, land and buildings of Bavaria, the plant Phoenician and other properties in the country including mine coal, and the family as Koop's second largest shareholder, led by Castello Guillermo Kopp and Cervecería Continental group of Medellin with its brewery in southern Bogota that is closed is immediately closed, the brewery Pereira in Pereira (Risaralda) that passes be the factory of Pereira and Continental Brewery of Barranquilla (Atlántico) (under construction) that years later would become the factory of Barranquilla, merged to form the Nov. 4, 1930 the Consortium of Bavaria SA Breweries

They bought the same year by the Consortium Brewery Unidas de Colombia Cali (Valle del Cauca), with its Breweries Andes that is closed in 1931 and The Colombia becomes the factory of Cali.

Already in 1931 are incorporated into the Consortium The Colombian beer Manizales (Caldas) becomes the factory of Manizales and the Brewery of Magdalena de Santa Marta (Magdalena), which becomes the factory of Magdalena. Since 1932 they joined the Anchor Brewery Honda (Tolima), which becomes the factory Honda.

What the hereafter called the Independent, are companies that survive all these changes in the thirties and fall in most cases disadvantageously and individually to defend their markets against the mighty Consortium.

In Itagui (Antioquia) in 1930 merged Brewery Antioqueña Consolidated Itagui with the Freedom Brewing Medellín which is closed to form the Union Brewery SA (Cervunión). This immediately controls the markets of the department of Antioquia and Bavaria is shared with the Department of Caldas of the time (that make up today by the Departments of Caldas, Risaralda and Quindio).

In Barranquilla (Atlántico) in 1933 the brewery Cerveceria Bolivar and Barranquilla were in very bad economic situation, despite the fact that in 1917 had already made an alliance of administrative and distribution to avoid bankruptcy, which helped the two companies to prolong this process. The two factories are offered to Mr Mario Santo Domingo which acquires Brewery Barranquilla and purchase rights, land and buildings of the brewery Bolivar after its liquidation. This will form the Barranquilla and Bolivar SA Breweries which produces only beer "Eagle" brand that dominates the markets for the departments of the Colombian Atlantic Coast, and sold quite well in the rest of the country.

Independent Breweries are some of these two conglomerates that despite the economic crisis thanks to survive have very good acceptance of its products by the public in their respective regions.

In the Michigan continues to operate without competition from the Brasserie La Esperanza at Floridablanca and El Socorro, who in the mid-thirties will have a new name Brewery Clausen Ltda. (She belongs to the family Clausen), which is building a new factory in the city of Bucaramanga, the closing of La Esperanza. Its beer brands are "Clausen Goat" and "Pilsen Clausen," mark to be removed from the market by the fight for intellectual rights to the brand with Cervunión that has registered the name of Pilsen, then called the Beer and Clausen in the small print Pilsen word.

The brewery continues to operate that size has its share of the market in the city Medellín (Antioquia) and around the beer brands "Blonde," "El Gallo" and "Extract of Malta."

In Bogota continues to operate the Germania Brewery, which has become a strong competitor of the Consortium in Bogota. Take the new brands of beer, "Azteca", "Germania" and "Malta Samson."

There are areas of the country not well covered by any of the existing enterprises and small are born.

In the Department of Norte de Santander in 1930 appears Brewery New Cucuta to which he merges the Brasserie de Santander, establishing the new company Cerveceria New Cucuta S. A. and leaves the market with brands "Saxony", "Cucuta Malta" and "Extract of Malta", and supplies the entire region of the country.

In the town of Pamplona (Norte de Santander), apparently by the same time, Navarro founded the Han. Brewery also called "La Favorita" that produces the black beer "Favorite" who worked in a craft until the eighties.

In the year 1935 dies former Bavarian brewer and founder of the Germania Brewery Mr Rudolf Kohn, from now Bavaria seeks to their heirs buy the company.

At the same population of Pamplona Mr. Luis Arturo Rojas founded in 1939 Apollo Industries, which produces the brand "Black Beer" and fizzy drinks very famous for the era in the area, closed in the year 1964.

In the early years of World War II German capital, Japanese and Italians as equal citizens were not bothered by the Colombian government. But the proximity of Colombia to the Canal Zone nerve to put the United States. When the U.S. enters the war, the Colombian government, which takes sides with the allies, is under pressure from the United States Government to put under strict surveillance on citizens of the shaft and nationalize their businesses. So is that all managers, engineers and workers of German origin came from Bavaria and were replaced by Colombian personnel.

For this time the main shareholders of the Consortium Bavaria remained Handel of the Netherlands, the Kopp family and with domestic capital and shareholders whose shares are traded around the world. Being invaded the Netherlands by Nazi Germany did to the actions of Handel and in turn to the equity part of the family Kopp's in the hands of the Nation. Under the decree 736 of 1943 enacted by the Colombian President Alfonso López Pumarejo assets and shares of the Handel will not be confiscated. The shares were sold internationally from Handel at very low prices and these appeared mysteriously in Colombia, were bought by investors Colombians from Bavaria to be this way 100% of the national capital.

With the new leadership of Bavaria began an aggressive strategy to cover all markets in the nation and for this I plan to build new breweries medium in the main regions of the country where Bavaria did not come easily and the construction of malterías in major producing areas barley.

To facilitate the leadership is created in 1946 a year of the new company Malting Colombia that would be responsible for managing the most important malterías of Bavaria, the Malting Bogota (Cundinamarca), the Malting of Pamplona (Norte de Santander), the Malting of Popayan (Cauca) and Malting of Manizales (Caldas). Additionally unite the two new plants built, the Malting Santa Rosa de Viterbo (Boyacá) in 1947 and Malting of Impiales (Nariño) in 1950. This will cover the most important producing areas of barley, which in turn supply easily malt beers of its nine existing plants and eight new are thought to be built.

To comply with the strategy of being present in the entire nation and cut-throat competition in the 1943 purchase City of Cúcuta (Norte de Santander) the brewery turning Cucuta New Factory in Cucuta. In the city of Pasto compares and closes the German Brewery in 1944 and the Bavaria brewery 1945. Finally in this period in the year 1945 after several unsuccessful attempts to buy its strong competitor in Bogota, the Germania Brewery. They also plan to continue this expansion builds factories Armenia (1944-1950) (Caldas, Quindio today), Bucaramanga (1940-1944-1948) (Santander), Buga (Valle del Cauca), Girardot (1944 -- 1948) (Cundinamarca) of Duitama (1943) (Boyacá) of Ibague (1949) (Tolima), Neiva (1944-1949) (Huila), Pasto (1944-1962) (Nariño) and Villavicencio (1944 -1948) (Meta).

The marks of Bavaria in this period were the beers "Bohemia", "Maltin", "Nevada", "Poker", "Doppel Stout," "Crown", "pet", "Anchor", "Kid," "Germania" , "Saxony", "Coastal", "Surata", "Pilsener", "Bavaria", "La Pola" and "Malta Bavaria."

In 1948 the brewery Cerveceria Bavaria and Germany together with the National Government will launch a new war against chicha. To achieve this objective created a large advertising campaign and the market for beer "The Kid" brand belonging to Germania, with a price subsidized by the government. This succeeded in its mission to become a very popular beer.

The brothers David and Ernesto Puyana and a group of local investors founded the city of Bogota on September 25, 1945 the Andina SA The first bottle of beer "Andina" leaves the market on February 18, 1950. Immediately obtained a great success, penetrating heavily on the markets of Bogota, Cundinamarca and Boyaca. Begins an immediate unequal war between the two companies, Andina received many blows from all kinds of Bavaria his rival for many years, but almost always come out flying colors of these attacks. In a few years the Andean Brewery becomes the second largest brewer in the country and the second time in the Colombian brewer.

The year 1957, Mr Ernesto Wersin in collaboration with the German Weiget-Brau brewery, built a small factory of 50,000 barrels per year in the vicinity of Bogota, the Colombian-German Brewery Ltda., Leaving the market with beers " The German "and" Extra. "

In this period the map of the Colombian beer market was divided as follows, the Consortium of Bavaria SA Breweries with exclusive presence in almost all regions of the country with 19 factories in 18 cities. Fight hard with the four "Cerveceras Independent." The market for the region's department of Santander with the brewery Clausen Ltda. The department of Antioch is the exclusive market of the mark "Pilsen," "maltose," "Dark Sweet Malta" and "Double Malta VV" of the Cerveceria Union SA to fight strongly in the southern department with factories in Bavaria Pereira, Manizales and Armenia. The market for the Atlantic Coast are almost exclusively of Beer "Eagle", "Aguilita" (beer that was a total failure) and "Nutrimalta" products of the brewery and Barranquilla Bolivar SA, but it has within its territory of small breweries Bavaria Factory Factory Barranquilla and Santa Marta. Finally we have the Andina SA which continues with his beer "Andina" still taking off a good slice of the market in the city of Bogota and the departments of Cundinamarca and Boyaca, these are the three largest markets for beer consumption in the country.

"Bavaria buys in 1955 on Indumalta small business Bogota, shortly begin operating, 1958 the traditional brewery Clausen Ltda. Bucaramanga not resist more competition and a good purchase offer from Bavaria to the family Clausen.


From 1959 to 1975

For 1959 the Consortium of Bavaria SA Breweries is undoubtedly the largest and most important companies in the country, with interests in many other industries. Its executives decide that it is time to modernize its image and name, called from now on only Bavaria SA

Bavaria SA closed the year 1960 the Germania Brewery, but will continue to produce beer in their factories Germania as if there were the same.

In this era Bavaria SA produces a wide variety of beers, most regional sales and a few domestic sales. The most important brands are "Gold Munich," "Germania", "Club 60", "Club Colombia", "Skol", "Poker", "Maltin", "Pilsener", "Bavaria", "Nevada," " Coastal, "" Costeñita, "" Vita Malta "and" Pony Malta. "

At the end of the fifties the Eagle Brewery, Andina and Union each with a contribution of 30% and Clausen with a 10% built at the time the most modern in Latin America MALTING near the city of Bogota in the Municipality of Tibitó Tocancipá the Malting Unidas SA

Bavaria SA ends in 1962 in the town of Pasto (Nariño) Brewery Narino, is the latest investment program started in the forties.

The business of Bavaria SA went wonderfully, had a strong excess liquidity, the beer industry was exploited to the fullest. According to the directors and shareholders had to diversify. It began gradually to invest in the financial system, real estate and buying all kinds of businesses. In 1963, invests abroad founded Horps Extract Corporation of America with contributions by halves of Bavaria SA and Horst Co. Germany for the production of hops concentrate. In 1966 he built the brewery in tropical Costa Rica.

It begins in 1963 the second attempt to export to the United States with beer "Club Colombia" first, specifically to New York, and then to Miami, without much success. The first attempt to export was in the fifties with beer "Coastal" for the city of Detroit.

In 1964 decided to close the brewery Bavaria SA Clausen, and continues to supply the region with the Brasserie de Bucaramanga.

In 1965 he purchased the Colombo-German Brewery SA, continues for a few years producing beer "The German". After a time is devoted exclusively to produce beer in aluminum barrels of 50 liters, producing brands "of the Beer Barrel" "White" and "Black", very popular in bars and restaurants.

The forms of funding to achieve this continuing pace of investment in the forties to the sixties to develop all its projects for investment and diversification were paid with good profits of the company and with the issuance of new shares. This turned Bavaria SA of 13 family shareholders an industry in 1930, in an industry of 90,000 shareholders who owned 80% of the shares in 1967. The "large shareholders" had the remaining 20%, but none of them had more than 3% of the shares.

Bavaria for 1967 and enters into a deep economic crisis and directive, which make it back to the idea of strengthening, restructuring and investment in business brewery contrary to diversification. Closing the Breweries of Ibague, Buga and temporarily de Santa Marta to be reopened in 1971.

From this date all but Bavaria is not an objective, completely dominate the national beer market. This means buying from the three independent breweries, regardless of the time and cost to achieve it.

Bavaria began to buy shares in the brewery Union to take control of this, but to avoid the antitrust laws and hurt the pride of Antioquia, Cervunión be handled in an independent manner.

In a masterful business at the end of 1966, Mr. Julio Mario Santo Domingo sells Bavaria SA facilities, equipment and machinery Brewery Barranquilla and Bolivar SA which will be paid in shares of Bavaria SA that more or less equivalent to 22.0% of the issued shares. In this way the board and several major shareholders of Bavaria SA (which managed only 20% of the shares), believed they had conducted the business of the century without pay a single peso and finally had bought her a strong competitor to beer Eagle. This way the little fish ate the big not only at the brewery but the whole cluster of factories that form the largest company in Colombia. Santo Domingo already has a strong presence on the board. Is slowly buying more shares on the Stock Exchange and elsewhere who would like to sell. Short time left in complete control of Bavaria SA also gets support from a number of small shareholders, who were not very consistent with the management that he had been given to the company.

The Brewery Barranquilla and Bolivar SA in 1967 changed its corporate name by Cerveceria Aguila SA and to avoid antitrust law will continue with a semi-independent management.

Here comes the Santo Domingo Group which already owned a small number of companies will continue buying shares in Bavaria S. A. to have the majority shareholding.

The last independent, the Andina SA continues to compete successfully in the market with beer "Andina" and its new brand "Golden", "Sultana," "Blonde," "Dark" and "Imperial". The war Andina against Bavaria is obsessively strong and all types . Will be known as the War of the packaging of doctors from Social Security, of the diseases of the lots, among others.

To mention just a war of lots (lot is a word that is equivalent to vacant lot or vacated) was one who lost Andina and a very strong blow to its expansive projects, a permanent nuisance and psychological being surrounded and have as a neighbor to the competition. Andina has always had an interest in expanding, making bids for the lots surrounding it, the owners of the land know of this need and are asking very high prices for them, for that reason Andean decided to wait a while to buy. Bavaria is full of these efforts and recently acquired by paying high prices the land surrounding the Cerveceria Andina. Build them immediately wineries in Andean thus preventing its possible expansion.

The brothers David and Ernesto Puyana, the major shareholders of Andina SA, had for many years a strong family dispute. You never know exactly what happened, but with a good supply of Julio Mario Santo Domingo, Ernesto Puyana it sells stake of 33% in equities. Immediately, the Santo Domingo Group is starting to buy shares well above their market value to small shareholders.

Andean this and have beaten two members of the Group Santo Domingo in its Board of Directors. The Andina remain independent for a while through a strong alliance of the remaining shareholders, that they still control the company. This situation gives a breather to Andina in the war against Bavaria, as being the shareholder group leave in peace and patiently await developments and continue to buy more shares, little by little. Eduardo Puyana Puyana son David is a member of the Board of Directors of Andean and seeks total control of the company. Creates a crisis within the family of the company, taking David expire this Puyana to the presidency. Andina enters an era of mismanagement that leads to bankruptcy. In 1975, Julio Mario Santo Domingo at a low purchase price of the shares David Puyana and absorbed the debts of the company. Now with more than 75% of the shares falls into the hands of the last independent Santo Domingo Group is Bavaria SA For 1984 avoiding antitrust law will change the name to Cerveceria del Litoral SA, which is engaged under contract to manufacture special beer "Eagle" and the products of Bavaria.

In March 1981 at the Brasserie de Santa Marta comes to market with the first Colombian beer in a can with the trademark "Clausen." In the seventies, in this brewery, had already drawn a small production of beer in a can of limited edition and private distribution of the Beer Club Colombia.

In this era of Malting Colombia has closed plants in Pamplona, Popayan, Manizales and Bogota Old Malting. It was inaugurated in 1975 Malting of the roof (in Bogota) took full control of the Malting Unidas SA that should be known by now Malting Tibitó. It also inaugurated its new brewery in Bogota Roof.

The Group Santo Domingo, is virtually 100%-owned by the Colombian beer market made up of the 14 breweries in Bavaria SA, Cerveceria Union SA, Cerveceria Aguila SA, Andina SA, the Colombian-German Brewery SA Malting and Colombia with the Malting in Santa Rosa de Viterbo, Impiales, roof and Tibitó.

Bavaria SA remains the largest business group in Colombia in addition to the beer industry is made up of more than 100 enterprises of different type and nature throughout the country and abroad.


From 1976 until 1997.

In this period Bavaria deals to modernize its breweries across the country, brings new brands of beer "Clausen", "Cola and Pola" (half a drink beer and half soda drink), beer export "Colombian Gold" and " Old Colombia "and the limited edition and special" 1889 "and" Special Beer. "

In 1982, and begins its investments in Ecuador in the Andina SA and the National Beer Company C.A.

In the nineties appear on the market imported beers. Polar the Brewery of Venezuela created in 1995 after several years of being on the market legally and smuggled, the Cerveceria Polar Colombia. To mount this new wineries in the Atlantic Coast, where it has always had a strong market for Polar beer sold contraband. Becomes the best-selling imported beer in the country.

For the year 1990 Bavaria SA inaugurates its new, modern brewery in Boyaca Tibás, close your old Brewery Duitama (Boyacá) and makes a strong investment abroad in the Central Cerveja - Centralcer of Portugal, and closes the Colombo-German brewery. Inaugurated in 1992 in Cartagena (Bolivar) modern Malting Tropical able to cover the whole domestic market and export.

Hernando Ramirez opened in 1991, the small Anchor Brewery SA in Mariquita (Tolima). Take the market for beer "Anchor Premiun" and "Red Anchor" led to greater levels of purchasing power. Though beer is successful and is sold either the mismanagement and economic problems make it go bankrupt in 1998.

In 1992, Bavaria SA he was born a new competition, Leone Brewery SA in Tocancipá (Cundinamarca) town near Bogota. It was founded by Ardila Lule who owns the second group of the country. Leaves the market initially with the brands "Beer Leone" and "Malta Leone" in 1995.

Leone Brewery aims to take away 15% of the domestic beer market Bavaria SA, a goal not achieved in full. To improve the situation launches new brand to market "Crystal Gold," "Caribbean", "Choky Malta" and "Pearl".

The low sales and debt payments in dollars Brewery puts in a bad situation Leone. For this reason Ardila Lule meets with Julio Mario Santo Domingo for a new peace pact. In 2000, Bavaria SA acquires 44% stake in Leone and begins to produce its plant in Bavaria.

In 1997 starts the process of separating the beer and beverage companies to be known as Bavaria SA and other companies that become Valores Bavaria SA


From 1997 to 2005

With the process initiated in 1997 and ending in 2001, and was restructured Bavaria SA as the beer industry and ends to form the Panel Corporate Bavaria (GEB) which groups all the beverage sector.

Bavaria SA suffers a total restructuring their businesses to lower costs, with the policy of having little and large factories to supply the domestic market. The brewery closed in 1999 for the Coastal S.A. Brewery and Honda also sells its majority interests in Central Portugal. In the year 2001 closes the Breweries of Armenia, Cucuta, Girardot, Honda, Manizales, Neiva, Narino, Pereira, Santa Marta and Villavicencio. Malting also closes the Roof, Impiales, Santa Rosa de Viterbo and Pasto.

In 2001 the Eagle Brewery Inc. became part of the GEB and in 2002 merged with Bavaria SA becoming the Eagle Brewery. Also in 2001 disappears Malting Company of Colombia, and spend the Tropical Malting and Malting of Tibitó to be handled by Bavaria SA

In 2002, Bavaria SA took majority control of shares in the brewery Leone SA

In 2004 the GEB is the first brewery in Colombia, Ecuador, Panama and Peru, the second largest brewer in South America and the tenth in the world. With a total production of over 28.6 million hectoliters of beer and 5.8 million hectoliters in other drinks. It has over 32,000 employees directly and indirectly.

The GEB in 2005 produced the following brands of beer Eagle (58%), "Poker" (13%), "Coastal" (11%), "Aguila Light," "Imperial Eagle," "Club Colombia" "Brava Leone" (new), "Bay", "Leone", "Pilsen", "Clarita," "Pony Malta," "Cool Malta", "White Lion" and "Malta Leone" and the last beer of the GEB beer brand "Brava" with a 6.5% alcohol compete for the imported beers.

The breweries that are part of Grupo Empresarial Bavaria in 2005 are:

In Colombia: Leone Brewery Inc. (68.8%) (Tocancipá) Cerveceria Union SA (Cervunión) (Itagui)

Bavaria SA with seven factories, the Eagle Brewery (Barranquilla), the Brasserie de Bogota (Bogota-Roof), the Brasserie de Bucaramanga (Bucaramanga), the Brasserie de Cali (Cali), the brewery of Boyaca (Tibás), the Tropical Malting (Cartagena ) And Malting Tibitó (Tocancipá).

In Ecuador, the National Beer Company CA (94.3%) in Guayaquil and Cerveceria Andina SA (67.8%) in Cumbayá.

In Peru Bakus Corporation (39.9% - The right to vote 74.9%) with seven factories formed by Union of Breweries Peruanas Backus and Johnston SA - Bakus with plants in Lima (Tie), Lima (Maputo) and Trujillo (Trujillo Old Brewery SA); Brewery Company of Southern Peru SA .- Cervesur with plants in Cuzco and Arequipa, Cerveceria San Juan SA Pulcalpa and Malting in Lima in Lima.

Cerveceria Nacional in Panama SA (91.8%) in Panama City, Panama and Chile in the Malting Agro Investments SA in Concepción.